An all-in-one SaaS for hair salon operations.
Kireina unifies POS, inventory, CRM, marketing, and accounting for hair salons moving away from manual workflows.
Salon operations are fragmented.
Lost revenue, wasted resources, and poor client retention caused by fragmented salon operations.
What's broken today
- Manual inventory
- Disconnected POS
- Weak CRM & marketing
- Paper workflows / low visibility
- Lost revenue • Wasted resources • Poor client retention
What Kireina delivers
- One platform, all-in-one
- Inventory sync & POS integration
- Client CRM & marketing automation
- Accounting-ready & analytics
- More clients • Lower costs • Better efficiency
One platform, all-in-one.
One platform to capture every booking, every product sale, every client interaction.
More clients
Inventory sync and POS integration in one flow.
Lower costs
Client CRM with marketing automation built in.
Better efficiency
Accounting-ready data and operational analytics.
Run your salon like a modern business.
Everything a small salon team actually needs to run the business.
Inventory tracking
Track product stock in real time with low-stock alerts.
POS (services + products)
Unified POS for both services and product sales.
CRM (loyalty, history, preferences)
Loyalty, visit history, and client preferences in one place.
Automated notifications (Email / LINE / SMS)
Reminders and campaigns via Email, LINE, and SMS.
Accounting integrations
Export-ready data and accounting-system integrations.
Online marketplace
Optional online marketplace for services and products.
Primary model - SaaS subscription.
Three tiers, two markets, optional add-ons.
Large addressable market across Japan and globally.
Japan Market
Monthly recurring revenue · 300–500 stores · ¥3,000–¥12,000 / month
Global Market
Monthly recurring revenue · 1000 stores · $30–$120 / month
The current landscape - and where it falls short.
Many salon tools exist, but few unify operations end-to-end for small salon teams.
Existing competitors include
- Repitte
- beauty.hotpepper.jp
- minimodel.jp
- Vagaro
- Mindbody
- Square POS
Limitations of competitors
Built for salon workflows - not retrofitted.
Where general POS tools stop, Kireina starts.
Built for salon workflows
Designed around real salon workflows, not retrofitted retail tools.
Inventory tied to revenue & services
Inventory directly tied to services and revenue.
Automation-first (Email / LINE / SMS)
Email, LINE, and SMS automations run out of the box.
Simple UX for small teams
Simple UX for small teams, scalable globally.
Scalable globally
Phase 1 - Launch
- Japan → urban salons & suppliers/influencers
- Global → independent salons + app marketplaces
Phase 2 - Growth
- Case studies
- Referrals/brand partnerships
Phase 3 - Scale
- Multi-location salons & franchises
- Enterprise dashboards/analytics